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Deusto. 2002. Organización de mercados. «Marketing». Ventas. Distribución.(658.818) 24 cm. 207 p. il. Encuadernación en tapa blanda de editorial ilustrada. Colección Serie de libros en rústica de Harvard business review . Patricia B. Seybold. et al. ; traducción, Carlos Ganzinelli. CRM. Ideas con impacto. Traducción de: Harvard business review on customer relationship management. Relaciones con el cliente. Harvard business review paperback series . ISBN: 8423420043
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