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Marketing Management - Philip Kotler

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Condition of the lot: Good (just a few signs of use)

Autor: Philip Kotler

Editorial: Prentice Hall

ISBN: 9780135796573

Encuadernación: tapa blanda

Idioma: en

Peso: 1860

Envío: Otros


Este libro, 'Marketing Management', es una obra de Philip Kotler publicada por Prentice Hall. Se trata de la séptima edición, traducida por Dionisio Cámara. El libro está en inglés y ofrece un análisis, planificación, gestión y control del marketing. Con 845 páginas, esta edición de tapa blanda es una referencia esencial en el campo del marketing.
Hamelyn
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